BRANDING & MOTION

JUMP for VR

I was part of a small team at Google Creative Lab that was tasked with creating an identity for the launch of a new steroscopic 3D camera rig called Jump. The Jump rig is part of the Google VR ecosystem and can shoot and stitch together perfect 360° footage for an immersive VR viewing experience. My personal contribution was designing the logotype and to explore and experiment how the mark could live and move in 3D space.

CLIENT / GOOGLE
AGENCY / NA
YEAR / 2015

360°

The following video is a great example of what the Jump rig can capture with true steroscopic 360° video. Best viewed with Google Cardboard or other VR headsets. Directed by the talented Jessica Brillhart.